You are probably aware of the recent controversies arising from businesses and corporations injecting politics and social issues into their companies, such as the boycotts against Bud Light and Target.
While most of us were aware of the existence of leanings or biases in the corporate world, for the most part it was never so overt.
When one considers the downside of a company possibly alienating a section of their customer base, the current trend is puzzling. Why would seemingly rational businessmen and women chose such a risky path, unless their priority is no longer earning a profit for their company.
What could their motive be?
Those of us who believe the Scriptures have long accepted as fact that we are engaged in a spiritual battle. This is being played out in our culture war, but never have the battle lines been so clearly drawn, so indelibly delineated as in today’s struggles.
12 For our struggle is not against flesh and blood, but against the rulers, against the powers, against the world rulers of this darkness, against the spiritual forces of evil in the heavens.Ephesians 6:12
It is no longer possible for a Christian to sit on the fence as a conscientious objector.
When our enemy so boldly proclaims his presence in education, entertainment, government, and even commerce, there is no way to remain neutral.
15 But if serving the Lord seems undesirable to you, then choose for yourselves this day whom you will serve, whether the gods your ancestors served beyond the Euphrates, or the gods of the Amorites, in whose land you are living. But as for me and my household, we will serve the Lord.”Joshua 24:15
It is time to choose.